Resources to keep your business at the cutting edge.

Read how Toyota Financial Services embraced a Customer Data Platform (CDP) as a crucial step in understanding customer journeys and implementing a tailored and personalised strategy.

Find out how Hachette integrated a data-driven and consumer-centric culture at the heart of a company historically dedicated to content.

Retail media refers to advertising within a retailer’s ecommerce site or app, targeting shoppers directly on the digital shelf. It allows brands to boost visibility and reach a highly targeted audience near the point of sale, using first-party customer data for precision targeting.

Discover how Vertu Motors plc are navigating data highways and dodging digital potholes, they’re reshaping the future of car buying, servicing, and customer engagement. And the best part? They’re proving that even small tweaks to your digital marketing strategy can drive big savings in time and money.