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EN (US)Resources to keep your business at the cutting edge.
Taking Your CDP Further: From Marketing Performance to Increased Customer Satisfaction and Sales
Deborah Truong, Head of Customer Experience at Toyota Financial Services (TFS), shared her insights at the latest imagino Breakfast event, organised in partnership with KPC.
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imagino leads innovation: Spectacular growth and new features to help brands redefine their customer experience
imagino leads innovation: Spectacular growth and new features to help brands redefine their customer experience After an exceptional 2024 year marked by 70% growth and the acquisition of 27 new clients, imagino continues its rise, driven by strengthened teams and new features designed to enhance marketers’ efficiency and turn customer data into a strategic growth […]
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Webinar – The AI Illusion: Is Your Business Data-Driven or Data-Dazed?
In a landscape where businesses flaunt their data-driven claims, how many are genuinely data literate? Watch this revealing webinar that confronts the unrealistic expectations of AI and empowers non-technical users to take control of their data journey. Explore the real gap between hype and reality and gain practical strategies to cultivate true data literacy in your organisation. Don’t just ride the AI wave—own it!
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Whitepaper – imagino explains “AI”
Since the advent of GenAI, it’s become virtually impossible to find a piece of marketing software that does not have built-in Artificial Intelligence. Some are incredibly useful, many are slightly gimmicky, whilst others look good on paper but are not practical in real life.
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Whitepaper – imagino explains “The Hurdles of MarTech Replacement”
When trying to make a technology change, marketers need to fight the status-quo. That’s not easy! There are several uncomfortable truths that many would rather ignore but which are important to acknowledge. In this ‘imagino explains…’ we’re going to take you through the likely key blockers, and suggestions for action, with a frank and pragmatic approach.
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imagino launches new AI functionalities in integration with Snowflake
imagino launches new AI functionalities in integration with Snowflake imagino, a French company specialising in the management and activation of customer data, is launching new AI functionalities with Snowflake. After three years of technological and commercial partnership, this new offering is part of a shared drive to simplify access to data while making the […]
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Whitepaper – imagino explains “Clientelling for Hotels”
Clientelling, though typically associated with retail, is equally transformative for the hospitality and travel industry. Personalising the service during a guest’s stay is crucial. Standout in-person service, tailored recommendations, and attentive care create memorable experiences that set hotels apart.
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Whitepaper – imagino explains “Cataloguing”
Cataloguing is not typically associated with enhancing customer experiences, but maybe it should be. Most bad marketing practices stem from data problems. Data problems are not isolated; they impact the entire business. In this eBook, we explore the power and purpose of cataloguing.
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imagino raises €25 million series A to drive growth and international expansion
imagino raises €25 million series A to drive growth and international expansion Investment led by Cathay Innovation and joined by henQ to support the martech company to deliver on its global ambitions with particular focus on the UK and US markets Monday 3rd June, Paris, France – imagino, a marketing technology provider headquartered in Paris, […]
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How to stay clear from creepy marketing…
The lines between creepy and intuitive, stalker’ish and insightful, are becoming increasingly blurred for marketers. Let’s get back to the data basics to work out how we can send genuinely useful communications, without freaking out our customers.
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