Resources to keep your business at the cutting edge.

Find out how Hachette integrated a data-driven and consumer-centric culture at the heart of a company historically dedicated to content.

Deborah Truong, Head of Customer Experience at Toyota Financial Services (TFS), shared her insights at the latest imagino Breakfast event, organised in partnership with KPC.

imagino leads innovation: Spectacular growth and new features to help brands redefine their customer experience After an exceptional 2024 year marked by 70% growth and the acquisition of 27 new clients, imagino continues its rise, driven by strengthened teams and new features designed to enhance marketers’ efficiency and turn customer data into a strategic growth […]

In a landscape where businesses flaunt their data-driven claims, how many are genuinely data literate? Watch this revealing webinar that confronts the unrealistic expectations of AI and empowers non-technical users to take control of their data journey. Explore the real gap between hype and reality and gain practical strategies to cultivate true data literacy in your organisation. Don’t just ride the AI wave—own it!

Since the advent of GenAI, it’s become virtually impossible to find a piece of marketing software that does not have built-in Artificial Intelligence. Some are incredibly useful, many are slightly gimmicky, whilst others look good on paper but are not practical in real life.