{"id":1451,"date":"2024-01-24T17:10:04","date_gmt":"2024-01-24T17:10:04","guid":{"rendered":"https:\/\/imaginostage.sanepress.com\/us\/resource\/whitepaper-commerce-in-the-conversational-age\/"},"modified":"2025-04-30T14:21:53","modified_gmt":"2025-04-30T13:21:53","slug":"whitepaper-commerce-in-the-conversational-age","status":"publish","type":"resources","link":"https:\/\/imaginostage.sanepress.com\/us\/resource\/whitepaper-commerce-in-the-conversational-age\/","title":{"rendered":"Report \u2013 Commerce in the Conversational Age"},"content":{"rendered":"<\/div><\/div><\/div>\n<section id=\"banner-69dacc3e62f58\" class=\"hero-section \">\n    <div class=\"hero-section-container  u-gradient--pink-purple \">\n        <div class=\"container\">\n            <div class=\"hero-container\">\n                \n                    <div class=\"hero-container__breadcrumbs\">\n                        <p id=\"breadcrumbs\" ><span><span><a href=\"https:\/\/imaginostage.sanepress.com\/us\/\">imagino<\/a><\/span><\/span><\/p>                    <\/div>\n                                <div class=\"hero-container__text\">\n                                        <h1 class=\"tl\">\n                        Commerce in the Conversational Age                    <\/h1>\n                    <div class=\"description\">\n                                            <\/div>\n                    <div class=\"control\">\n                                            <\/div>\n                <\/div>\n                <div class=\"hero-container__img js-animate animate__fadeIn\">\n                                            <img decoding=\"async\" src=\"https:\/\/imaginostage.sanepress.com\/wp-content\/uploads\/2025\/05\/Journeys.svg\" alt=\"\">\n                                    <\/div>\n\n                <div class=\"video-line video-blue-purple-thick\">\n                    <video muted=\"\" playsinline=\"\" preload=\"metadata\" data-loading=\"lazy\">\n                        <source type=\"video\/mp4; codecs=hvc1\" src=\"https:\/\/imaginostage.sanepress.com\/us\/wp-content\/themes\/imagino\/front\/dist\/img\/video\/swirl-1.mp4\">\n                        <source type=\"video\/webm\" src=\"https:\/\/imaginostage.sanepress.com\/us\/wp-content\/themes\/imagino\/front\/dist\/img\/video\/swirl-1.webm\">\n                    <\/video>\n                <\/div>\n\n            <\/div>\n        <\/div>\n                    <div class=\"hero-border\" style=\"background-image: url(https:\/\/imaginostage.sanepress.com\/us\/wp-content\/themes\/imagino\/front\/dist\/img\/border\/border-hero-desktop-1.svg);\">\n            <\/div>\n            <\/div>\n\n<\/section><div class=\"container\"><div class=\"page-text mx-auto \">\n\n<\/div><\/div><\/div>\r\n<section id=\"form-section-69dacc3e66972\" class=\"form-section section-padding js-animate animate__fadeIn\">\r\n    <div class=\"container\">\r\n        <div class=\"form-container\">\r\n            <div class=\"form-container__text u-gradient--pink-purple \">\r\n                                                    <div class=\"description js-animate animate__fadeIn\">\r\n                        <p><span style=\"color: #ffffff\">This white paper dives into the pace of the digital consumer. With the rapid rate, range and extent of changing consumer demands, marketers need to be purpose-led to communicate effectively. Find out why the range of communication with consumers in this conversational age needs to be an all-channel relationship that demands consistency, integrity, connection\u2026 and of course speed. There\u2019s no time to wait for a system to plug into another. The need for a lighter and faster tech solution is at an all-time high.<\/span><\/p>\n                    <\/div>\r\n                \r\n                <div class=\"image\">\r\n                    <div class=\"video-line video-blue-purple-thick\">\r\n                        <video muted=\"\" playsinline=\"\" preload=\"metadata\" data-loading=\"lazy\">\r\n                            <source type=\"video\/mp4; codecs=hvc1\"\r\n                                src=\"https:\/\/imaginostage.sanepress.com\/us\/wp-content\/themes\/imagino\/front\/dist\/img\/video\/swirl-1.mp4\">\r\n                            <source type=\"video\/webm\"\r\n                                src=\"https:\/\/imaginostage.sanepress.com\/us\/wp-content\/themes\/imagino\/front\/dist\/img\/video\/swirl-1.webm\">\r\n                        <\/video>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n                            <div class=\"form-container__form js-animate animate__fadeIn\">\r\n\r\n                    <script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js-eu1.hsforms.net\/forms\/embed\/v2.js\"><\/script>\r\n                    <script>\r\n                        hbspt.forms.create({\r\n                            portalId: \"139720873\",\r\n                            formId: \"780b0cb2-c4c9-4067-be98-eb76a6a9b78e\",\r\n                                                            region: \"eu1\",\r\n                            css: \"\",\r\n                            onFormSubmit: function ($form) {\r\n                                document.getElementById(\"resource-form\").style.display = \"none\";\r\n                                document.getElementById(\"resource-access\").style.display = \"block\";\r\n                            }\r\n                        });\r\n                    <\/script>\r\n\r\n                <\/div>\r\n            \r\n        <\/div>\r\n    <\/div>\r\n<\/section><div class=\"container\"><div class=\"page-text mx-auto \">","protected":false},"excerpt":{"rendered":"<p>This white paper dives into the pace of the digital consumer. With the rapid rate, range and extent of changing consumer demands, marketers need to be purpose-led to communicate effectively. Find out why the range of communication with consumers in this conversational age needs to be an all-channel relationship that demands consistency, integrity, connection\u2026 and of course speed. There\u2019s no time to wait for a system to plug into another. The need for a lighter and faster tech solution is at an all-time high.<\/p>\n","protected":false},"featured_media":1526,"template":"","meta":{"_acf_changed":true},"resources_category":[88,89],"resources_sector":[36,38,43,42],"class_list":["post-1451","resources","type-resources","status-publish","has-post-thumbnail","hentry","resources_category-content","resources_category-report","resources_sector-retail","resources_sector-travel-hospitality","resources_sector-media-publishing","resources_sector-luxury"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Report \u2013 Commerce in the Conversational Age - imagino United States<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Report \u2013 Commerce in the Conversational Age - imagino United States\" \/>\n<meta property=\"og:description\" content=\"This white paper dives into the pace of the digital consumer. 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